Nederlands

REAL-TIME MARKET RESEARCH

How can Stakeholderwatch become visible in European social media violence? Of course through good target group segmentation, but also through an eye-catching style with sharp headlines. Eye-catching 'confetti' in all possible formats. The style is typical Stakeholderwatch, black and white, somewhat reactionary, no slick advertising, but statements that demand attention

Especially in social media, where almost everything is in color, black and white stands out in posts, ads, but also in reels, where the ad is built in steps, for example through animated GIFs. All social posts have a link back to the company website.

The somewhat nerdy, direct, technical, scientific, integer, clear and confidence-building. Headlines can also address the news, which enhances the real-time effect!

In addition to social media, you can also see the campaign in the Financial Times. Where the headlines work very well with the news in the newspaper.